JOB: Marketing Coordinator

The Marketing Coordinator is responsible for building awareness for and engagement with Minus18 across our audiences; including our digital platforms and tools, including social media, EDMs, Adwords / SEO, and creative content production.

Work Type/s: Full Time 
Classification/s: Advocacy & Campaigns, Communications & Marketing, GLBTI & Sexual Health, Youth 
Sector/s: Not For Profit (NFP) 
Location: Melbourne
Job posted on: 28 November, 2018.
Applications close: 16 December, 2018. 

  • Status Full time
  • Days Monday - Friday
  • Length 1 year with opportunity for renewal
  • Location Minus18 - Collingwood Office in Melbourne
  • Reports to General Manager
  • Salary $65,068 package    ($30.50 / hour + Generous Salary Packaging)
  • Other 9.5% Super + equipment allowances

Application: Download the PDF

Roles and Responsibilities


  • Coordinate the content and design for Minus18 marketing including EDMs, website content and social media posts.
  • Coordinate and help to recruit volunteers and influencers to support marketing initiatives;
  • Coordinate and meet targets relating to the generation and retention of leads relating to program and revenue generation, including Event Participants, Donors, eCommerce sales, Workshop Sales.
  • Coordinate Google Adwords, social advertising, website content and SEO to ensure donation, workshop enquiries and sales revenue streams are optimised;
  • Communicate directly with donors, handle donation processes and show our appreciation to them.
  • Coordinate the growth of the email database and optimise for customer segments

Brand and Creative Coordination

  • Coordinate the Minus18 online presence to ensure community sentiment is in line with our values. 
  • Book marketing and promotional services for events and projects, such as photographers, designers and videographers.
  • Maintain and file brand assets, including photo libraries and brand guidelines. 
  • Report on your role and provide support in other tasks, as directed by the General Manager.

Key Selection Criteria 

  • Tertiary qualifications in marketing, or other related discipline.
  • Experience and skills in managing Google Adwords, Facebook and Instagram Advertising.
  • An understanding and application experience in CSS, HTML, SEO and Google Analytics. 
  • Strong experience in EDMs including Mailchimp.
  • A love of all things digital, and gets what it means for a brand to have personality. 
  • A portfolio in either graphic design, web development, copywriting or social content creation.
  • Is self driven, and ready to take an idea and nurture it from start to finish. 
  • A strong skills in Adobe Creative Cloud software.
  • Strong written, verbal and interactive communication skills.
  • A connection to and lived experience supporting LGBTIQ young people.
  • A creative personality that gets our vibrant, affirming brand and youth culture. 


  • The chosen candidate will need to successfully complete a Working with Children Check and a successful Police Background Check. 

How to Apply for this Job:

To apply for this role, email the following to This email address is being protected from spambots. You need JavaScript enabled to view it., using the subject line: Minus18 Marketing Coordinator application via EthicalJobs. Please ensure all documents are in a single email:

  1. A copy of your CV
  2. A cover letter responding to each key selection criteria (max 2 pages - please use each as a header)
  3. A brief folio of either graphic design, web development, copywriting, or content creation.
  4. A short, 30 - 60 second video introducing yourself - recorded on your phone is fine.

Closes: 5pm Sunday 16 December 2018. Direct any questions to: This email address is being protected from spambots. You need JavaScript enabled to view it.

Early applications encouraged.

We work with a diverse range of young people and audiences at Minus18. We encourage applications from Aboriginal and Torres Strait Islanders and other people of colour, people who are neurodivergent or living with a disability and people from all parts of the LGBTIQ community. 

Last modified on Wednesday, 28 November 2018 16:59